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We interview Kerry van Graan, Director at Better Earth

Starting ones own business is challenging, starting it in a niche sector can be daunting. We love how the Green, Natural and Organic sector has grown in South Africa over the past years and thought we would check in with some of the industry pioneers to find out a bit more about how they did it! For our first interview in this series, we speak with the lovely Kerry van Graan, founder of the phenomenal Better Earth company.

 better earth organic products

Shoporganic: Where did the idea to start Better Earth come from?

Kerry:There are a few reasons. I studied environmental management for a while and realised that what goes down our drains has a huge knock-on effect down the line. We live on a water scarce continent so the need to be able to use grey water is huge and I want to provide products that make this easy and safe to do. Then when I had my own children I realised how harsh conventional products can on sensitive skin, so this drove me as well.

Shoporganic: What do you feel have been the main challenges in bringing Better Earth to where it is today?

Sign this petition to stop triple stacked GM Maize

From our friends at the African Centre for Biosafety (ACB):


Sikathele!! Phansi GM Maize in SA Phansi!! Phambili Food Justice, Phambili!!

Please sign this petition and objection to Dow’s triple stacked GM maize.

Phansi GM Maize 1.jpgSouth Africa’s staple food, maize, could soon be loaded with new combinations of foreign genes, and sprayed with new cocktails of agrochemicals. Agribusiness giant, Dow, is applying to South African authorities for the right to sell yet another GM maize variety for cultivation and ultimately consumption. The variety in question is designated as MON 89034 x TC1507 x NK603. It is a “triple-stacked” maize that allows the plant to produce several toxins against pests, as well as being able to withstand the weed killing chemicals glyphosate and glufosinate. This GM maize has been artifically developed in a laboratory and contains patented transgenes belonging to Monsanto and Dow.

The Shoporganic Editors' Choice Top 5 products of 2017

shoporganic top 5 2017 fb post

As is our tradition, in January each year, we highlight the products which really stood out for us the year before, the choice is always a difficult one, as South Africa is blessed with amazing companies, doing wonderful work and producing outstanding products and this year it was harder than most! After much thought, we finally managed to narrow it down to our top 5, find them below:

Kishmish Dark Chocolate and Orange rusk skinnies - Banting friendly (and thus gluten free)


If I had my way, I would gift everyone I know with a bag of these, they are THAT good! Perfect flavour combination, light on the digestion and definitely the BEST gluten free rusks I've come across (and I've tried many!). Read our review here: